A look at experiential marketing agency RedPeg (plus advice on how to get hired there)
RedPeg is the experiential marketing company that is diving into the video game industry and making every experience mean more. The company, which began in 1995 when founder and CEO Brad Nierenberg set out to create a company that he would actually want to work for, specifically one with a “work hard, play hard” mentality. Find out more about the experiential marketing agency with Ladders’ full rundown, including info on how you can join the team.
The company is currently hiring for a variety of open positions, including a Senior Manager in Marketing & Communications and a Creative Director to join the team in Alexandria, VA. Find a full list of open roles on Ladders’ RedPeg Jobs page.
“Our culture is palpable,” Nierenberg said. “The moment anyone walks through our front door you can see it, feel it, taste it and definitely want to be part of it!”
Anyone who gets the chance to walk in the front door of the RedPeg office will see what Nierenberg means. The Office Manager has created a floor to ceiling hand-written wall that maps out the company’s upcoming 30 days.
Here’s a look at some other fun things that are unique to the RedPeg office:
- Pegsgiving, our company version of Thanksgiving
- Dog Fridays
- Culture of Growth cost-savings initiative, where employees are broken into teams to generate the most savings week to week (and are rewarded for those savings)
- Three Amigos lunches (three employees from different departments are randomly selected to go for lunch, courtesy of RedPeg)
- Trivia contests
- Happy hours
- Birthday celebrations“But even with what we provide the team, it’s our employees who have created some of the most memorable RedPeg traditions,” Nierenberg said, providing a margarita making contest and biggest loser challenges as examples.
The company also has two programs that employees are encouraged to take part in. Women of RedPeg is a support group that allows women to gather and mentor each other. Chance for Life started as a family fundraising event and now exists as a “part-charity, part-concert, part-gastronomic experience” that has raised over $6.5 million for pediatric cancer research.
Read more on Ladders.